How to take good photos of your products
Having good photos is key for your product to stand out. Find out the best tips to reach the goal and increase your chances of selling.
- Copyrights
- One or more products
- Digitalized white background
- Minimum size and resolution
- Labels or attributes
- Watermarks
- Additional elements
Choose photos you own or have authorization to use
- If you select photos from the Internet, make sure they are free to use and do not infringe copyright.
- Show it from different angles, in context and with its original packaging only from the second photo onward, so your buyers see exactly what you offer.
Only show photos of the item that is up for sale
- Only add photos that show the item you sell and make sure you do not include information about your business or shipping methods.
- Only use photos of the product you are listing and do not show many of them together. If you want to offer other colors or models in your traditional listing, you have to create variations.
Use only a digitalized white background
- Your photos must have a white background created digitally with a photo editor. Make your product stand out!
Make sure to center your product on the photo and that the image has a good definition
- The image must have a minimum resolution of 500 x 500 pixels; however, so that your buyers can zoom in, we recommend photos of 1200 x 1200 pixels.
- Make sure that your photos are in focus and properly lit and that they are not blurred.
- Try to center the product so that it takes up 95% of the entire image and avoid including margins. Note that for very thin products (e.g. pencils), a minimum resolution of 250 pixels is required at the bottom.
- Make sure the width and the height of the photos are the same. The ideal photos are square or similarly proportioned ones.
Do not add labels or Mercado Libre attributes
Avoid adding labels or attributes that only Mercado Libre can assign, such as:
- Attributes, such as “Bestseller”.
- Shipping methods, like “Full”.
- Reputation, such as “MercadoLeader”.
- Promotional banners, such as “Lightning Deal”.
- Information about your product, like “different colors and models”.
Do not add watermarks
- A watermark is a logo, text or signature that is superimposed on an image, applying a percentage of transparency. This can prevent your product from being displayed correctly and draw the attention of your customers from the item.
- Note that to protect the images you own, you can join the Intellectual Property Protection Program.
Avoid including additional elements to your photos such as:
- Your business’ logos.
- Purchase or delivery instructions.
- QR codes.
- Texts that are not part of the product.
- Borders.
- Contact details, such as emails, telephones, links to social media, etc.